DATA PROTECTION
 

In general, there is a lot of confusion when companies want or need to process data. The most common is the incorrect differentiation between personal data and data that is not personal. Personal data requires much more demanding control and policies than"simple" big data.

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It is key to the future of almost any business to properly process the personal data of its customers, suppliers, users, subscribers, etc. And that the same treatment is also carried out for the purposes of compliance by its third parties.

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In the same way, the possible exploitation of large databases by companies in line with existing regulations can be a great asset for many companies. It is therefore very important to manage and protect these assets with the appropriate legal tools.

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A clear example of the usefulness of data is its applicability in CRM and digital marketing processes.

 

My personal experience has allowed me to work during more than fifteen years on personal data protection issues. I have carried out due diligence processes and the implementation of complete personal data protection policies with many of my clients and I have been able to verify that many of the problems had been resolved with proper planning.

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